Product Launches

Matter of Fact will collaborate with your marketing and product management teams to craft a strategic plan for communicating the value of a new product. We will work with you through a step-by-step process to outline your target audiences, identifying their pain points and the messages that will be most meaningful to them. We will then produce a comprehensive suite of collateral to get these focused messages out to press, analysts, and your customers.

Information Design

The last thing any business needs is for customers to feel confused, lost, or frustrated when navigating its marketing materials. We create clean, organized structures for communication, whether in the layout of your Web site or the organization of a PowerPoint presentation.

Marketing Collateral

Matter of Fact is expert in proving the value of a solution to business decision makers. We apply this rhetorical discipline through the full range of collateral, including case studies, white papers, Web sites, brochures, articles, and annual reports. We also have extensive experience in production and can work closely with designers to ensure that the final product conveys your core message.

Editorial Services

Clients often call upon Matter of Fact to enhance the quality and credibility of existing documents. We are known for our ability to instill structure and clarity in writing by applying the secrets of efficient English.

International Communications

Matter of Fact has been writing for a global audience for years, relying upon its extensive international experience. Sara Snyder, owner of Matter of Fact, is an avid linguist and has lived in Brazil, Spain, and Germany. Among our services, we interview people throughout the world, research materials in Spanish and Portuguese, and translate from those languages into English.